European Motorsports offers a wide selection of motorcycle apparel & gear for all types of riding needs. We stock more apparel than any other dealer in North Georgia. Our current winter selection runs between 150 - 200 jackets and over 200 pairs of gloves, as well as pants, chaps, vests, helmets, and more. We have complete catalogs from all the major suppliers and will be glad to special order any item.  

We specialize in quality name brand apparel at discounted prices by shopping our suppliers for quality close-out and discontinued lines. Many times we are able to offer such name-brands as Tourmaster, First Gear, Joe Rocket, and Fieldsheer at one-half of the Manufacturer Suggested Retail Price. We think of ourselves as an outlet store for quality motorcycle apparel. A quality jacket that was last year's latest and hottest seller at one half last year's price doesn't make the quality less - it just makes it a great deal.

Our newest product line is Alpinestars, and we plan to set up an Alpinestars store within our showroom. We are bringing in leathers, textiles, boots, and gloves. Our objective of offering the best pricing we can extends to this line as well. We will meet any internet price on Alpinestars. Come in and try it on for quality and fit. If you show us a cheaper price on the internet, and we can get it, we will meet the price. It's that simple. Also, if you special order an Alpinestars item and it doesn't fit perfectly, we will exchange it for the correct fit with no shipping or handling cost to you.

Please come in and check us out!